SaaS marketing agency that turns research into trials and demos.
Software buyers compare tools for weeks, read reviews and ask AI for recommendations before they book a demo. We make sure your product shows up at every step, then turn that attention into trials.
SaaS buyers do their homework.
The shortlist forms before the demo.
Buyers read comparisons, review sites and forums before they talk to sales. If you're missing from that research, you're rarely on the final list.
AI now recommends software.
Teams ask ChatGPT, Perplexity and Google's AI "what's the best tool for…". Those answers draw on comparison pages, reviews and articles that mention you.
Clicks are cheap. Demos are not.
Paid search can burn budget on students and job seekers. Campaigns have to be judged on trials, demos and pipeline, not traffic.
The services we'd recommend, in order.
Every industry has a win condition. In SaaS, it's being on the shortlist. We start with the pages buyers read while comparing, then add paid search to capture people ready to try.
SEO & AEO
Comparison and use-case searches sit right before a trial. Owning them brings in buyers who already know what they want.
- Alternatives, comparison and "[tool] vs [tool]" pages
- Use-case, integration and template pages
- AI prompt research so you're named in tool recommendations
Google Ads
Paid search captures buyers searching for your category or your competitors right now.
- Category and competitor campaigns aimed at trials and demos
- Negative keywords that cut out job seekers and students
- Tracking tied to sign-ups and qualified demos in your CRM
Link building
Links and mentions from software sites build authority and feed the sources AI tools quote.
- Review-site profiles (G2, Capterra and others) kept up to date
- Guest articles and partner content with integration partners
- Digital PR built on your product data
Most SaaS teams start at Level 02: SEO & AEO with links, plus Google Ads.
Also worth considering. Social media on LinkedIn suits founder-led brands. Facebook and Instagram ads work mainly for retargeting in B2B, and for prospecting in consumer apps.
Where your buyers look, on Google and in AI.
We map searches from first research to ready to buy, and the questions people now ask AI assistants. These are examples; your plan comes from your own data.
What the first three months look like.
After that, it's steady work you can see in a monthly report.
Audit
Your site, competitor comparison pages, review-site presence and how AI tools describe your category.
Build
Alternatives and comparison pages, use-case pages, and tracking tied to trials and demos.
Scale
Paid search on category and competitor terms, review-site work, and monthly reporting on pipeline.
SaaS marketing questions we get asked.
How much does SaaS marketing cost?
It depends on how many channels you combine. We work on monthly levels, priced in THB or USD, with a three-month minimum. All levels and terms are on our pricing page.
Do you do SEO for B2B SaaS?
Yes. B2B SaaS SEO is mostly about the pages buyers read while choosing a tool: comparisons, alternatives, use cases and integrations. We plan those around real search and AI prompt data.
Are comparison pages worth it?
Usually, yes. Buyers search for comparisons and alternatives right before they pick a tool. A fair, useful comparison page often converts better than a blog post.
Can you get our software recommended by ChatGPT?
No one controls what AI tools say. We improve the odds by publishing clear pages about what you do and earning mentions on the sites those tools draw on. More on AI search.
Do you work with SaaS companies outside Thailand?
Yes. We work in English with SaaS teams across Asia and worldwide, and in Thai for products selling into Thailand.
Find your saas win condition.
Tell us about your business and goals. We'll review your site and send first thoughts within 1 business day.